WQIO Ohio's Super Station
The United Way of Knox County has named Brit Eaton as its new executive director, with Eaton officially beginning the role Monday as the organization celebrates its 75th anniversary.
The organization’s Board of Directors unanimously selected Eaton following a search process. Board members cited her leadership experience, communications background and longstanding connection to Knox County.
Eaton brings more than 20 years of experience in marketing, brand strategy and communications, working across corporate, nonprofit and startup environments.
Since 2017, she has operated an independent consulting practice serving higher education institutions, healthcare systems, financial services organizations and nonprofits. Her work has included strategic communications and fundraising campaigns designed to connect organizations with the communities they serve.
Eaton has also spent 18 years as an adjunct professor at Mount Vernon Nazarene University. She will step away from her consulting practice to take on the United Way position full time.
In addition to her professional background, Eaton has been involved in advocacy and community engagement at both the local and national levels. She has worked on issues including addiction recovery, mental health and women in leadership and is also a three-time published author.
Eaton and her family have lived in Knox County for more than 20 years. She lives in Mount Vernon with her husband, Mike, and their daughter, Bella.
United Way Board Chair Todd Taylor said Eaton’s communications experience and connection to the community will help guide the organization as it begins its next 75 years.
Eaton said her immediate focus will not be on making rapid changes, but on establishing strong systems, clear communication and trusted relationships that can support the organization over the long term.
The leadership transition comes during a milestone year for United Way of Knox County. The organization was established in 1951 and supports local programs and partner agencies focused on education, health and financial stability.
The organization also launched its annual community campaign earlier this month, setting a $1 million fundraising goal as part of its 75th-anniversary year. The campaign is encouraging new donors to make a $75 contribution and existing donors to consider increasing their previous gifts.
Eaton succeeds outgoing Executive Director Katie Ellis. United Way officials say more information about the organization’s priorities for the coming year and its 75th-anniversary campaign will be released in the weeks ahead.
